About us
Since 2003, we are a specialised consultancy dedicated to advancing healthcare innovation through rigorous analytics, strategic counsel and evidence-driven insights. Since our foundation, we have partnered with leaders across MedTech, pharmaceutical and digital health ecosystems to deliver actionable intelligence that informs product strategy, accelerates Medical Product Development and enhances competitive advantage in complex markets.
Our strengths & strategic approach
Integrating insight with action
We marry qualitative and quantitative methodologies to produce insight that is immediately applicable to strategic priorities. Whether assessing unmet needs, refining product value propositions or informing pricing and adoption strategies, our output is structured for operational relevance and executive clarity.
Evidence-based methodologies
Our methodological framework combines proven approaches such as preference simulation, advanced segmentation and Voice of Customer (VOC) studies with innovative analytics tailored to Medical Product Development and HealthTech planning. This ensures robust market validation and strategic readiness at every stage.
Client-centric customisation
We do not apply one-size-fits-all solutions. Each programme is crafted to reflect your organisational challenges, market context and product objectives. This bespoke orientation allows our clients to resolve ambiguity, prioritise R&D investment and define clear paths to market.
Our origin & philosophy
Built on insight, driven by impact
Our firm was established with a singular purpose: to go beyond descriptive healthcare market research and deliver insights that directly shape product strategy and innovation pathways. We believe in the power of data and human insight to illuminate real needs, anticipate trends and enable disciplined decision-making in high-stakes environments.
A healthcare-centred mandate
Exclusively focused on healthcare and related technologies, our work spans medical device development, pharmaceuticals, diagnostics, healthcare IT and emerging Digital Health R&D domains. This dedicated expertise ensures deep contextual understanding and trusted collaboration across product lifecycles.
Our consulting services
Strategic advisory for healthcare innovation
We provide end-to-end consulting that supports Medical Product Development and strategic decision-making. This includes market opportunity assessment, product positioning analytics, and evidence-based recommendations that align with both commercial goals and clinical realities.
Insight-led research & analysis
Our consulting is anchored in robust research frameworks that combine healthcare market research, healthcare market intelligence and structured analysis. We partner with your teams to design research programmes that yield insights on target segments, adoption dynamics and competitive landscapes.
Operational support & implementation guidance
Beyond interpretation of data, we support the operationalisation of strategy – from market entry planning and product launch strategies, through pricing optimisation to customer segmentation in healthcare. Our goal is to ensure insights translate into measurable impact.
Leadership & team
Our leadership visionaries
Olivier Cotten
A strategic leader with extensive experience in MedTech analysis and international healthcare advisory.
Julien Regnard
Senior expert in healthcare analytics and R&D strategy, bringing rigorous methodology and sector fluency to client engagements.
A diverse expert team
Our broader team comprises seasoned professionals with advanced academic credentials (MBAs, PhDs) and cross-functional expertise in clinical science, healthcare analytics and strategic product planning. This blend of skills ensures that complex questions about Medical Product Development, Digital Health R&D and market segmentation in healthcare are addressed with precision and insight.
Client references & testimonials
Our partners include leading global healthcare organisations across medical devices, diagnostics and life sciences. They value our ability to clarify complexity, validate assumptions and drive strategic clarity. Client feedback consistently highlights the actionable nature of our work, our methodological rigour, and our responsiveness to evolving market conditions.
Join us
Careers at the intersection of insight and innovation
We seek talented individuals who are passionate about transforming healthcare through analytical excellence and strategic thinking. If you are motivated by solving complex industry challenges and working across international healthcare projects, you will find a stimulating environment that values intellectual rigor, creativity and professional growth.
Why work with us
We offer opportunities to collaborate with leading healthcare clients, engage in projects spanning MedTech analysis, qualitative and quantitative research, and contribute to high-impact decision support across product lifecycles. We balance professional ambition with a healthy work-life philosophy and a collaborative culture.
Contact & engagement
We welcome conversations with organisations seeking to strengthen their Medical Product Development strategy, enhance HealthTech insights or advance their MedTech analytics capability. Our team is available to discuss tailored support and collaboration.